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It’s no secret that it’s tough to stand out in a saturated market. It’s not enough to have beautiful work. It’s not enough to have a meticulously curated social media profile. It’s not enough to respond to emails quickly, be kind and caring, and to do your best. It has to be all of this […]
As a wedding photographer, not much is scarier than the idea of transitioning to a new market. What if you’ve been in business for a decade, and now you have to pick up and move yourself across the country? What if you’re a newer wedding photographer, tackling your first few wedding seasons, and it’s time […]
Over the past five years, Aislinn Kate Photography has grown from a solo operation into a high-volume photography studio. They currently support four full-time and three-part employees (six photographers and a studio manager), and will have photographed nearly 300 sessions in 2017. Those course on how to build and manage an associate program will let you […]
One of the most requested courses on The Wedding School has been about marketing with wedding shows. Since wedding shows (often called “bridal fairs” or “bridal shows” or “wedding expos”) are a huge part of many wedding photographers’ yearly marketing endeavors, how can you be sure that you’re approaching them correctly? In this incredible course […]
Are you considering our Image Premiere Guide, but have questions? Not sure how to set it up, how to use it, what it’s for, or how to begin? This Image Premiere Guide Tutorial, led by Susan Stripling and Emily Pogozelski, will break down this Image Premiere Guide page by page. You’ll understand how to put […]
Culling your images from a wedding can be one of the most time-consuming parts of the post-production wedding photography workflow. Programming a Wacom remote to work with PhotoMechanic has sped up my workflow immensely, and hopefully it will do the same for you! Where to buy a Wacom remote As a huge fan of Amazon.com, […]
In this intense workshop Susan Stripling will teach you to pose subjects for beautiful portraits in any situation. These situations include: Indoors and outdoors in natural light Indoors and outdoors with studio strobes Indoors and outdoors with speed lights Indoors and outdoors with video light …and more! We know that wedding days throw crazy situations at […]
This DVLOP preset tutorial by Susan Stripling will detail the use of each of the five presets that she has created for DVLOP. These presets include (with descriptions written by Susan for the DVLOP site): All We See Is Sky : Today is going to be a good day, and here’s why : because here is a […]
When Susan Stripling was a new wedding photographer, there weren’t many wedding photography books available to learn wedding photography. As the years went by, and more opportunities for education were available, Susan still didn’t get precisely what she needed : how to make something out of nothing. She started writing Case Studies to create those wedding photography books that she had always […]
When Susan Stripling was a new wedding photographer, there weren’t many wedding photography case studies available to learn wedding photography. As the years went by, and more opportunities for education were available, Susan still didn’t get precisely what she needed : how to make something out of nothing. Wedding photography isn’t easy. You show up in cluttered […]
I am teaming up with the passionate folks at ShootProof! We are going to show you how to create an amazing experience for your clients and how online proofing with ShootProof can make that a seamless and profitable workflow for you.
This intense, small-group wedding photography workshop was filmed in Brooklyn, New York, on location at Susan Stripling’s studio. In this workshop Susan will teach you to create compelling wedding couple portraits in any situation. These situations include: Indoors and outdoors in natural light Indoors and outdoors with studio strobes Indoors and outdoors with speed lights Indoors and […]
When talking to wedding photographers about marketing, one of the big questions is always “How do I get my work published?” Whether you’re looking to get your images posted on a blog, featured in a magazine, or shared on a popular social media account, there are so many questions to be answered before you get that first […]
This past winter Susan Stripling and The Wedding School held a one-day in-person workshop in historic, snow-covered Hudson, New York, that dealt with shooting bridal portraits. We shot at all hours of the day under all kinds of conditions: Indoors with natural light Outdoors with natural light Inside with a video light Outside with a Profoto […]
I have yet to meet a wedding photographer who isn’t wondering how he or she could increase their profit. No matter how established the studio, how high the starting price, or how intelligent the photographer, we all constantly try to figure out how to be more profitable businesses. A solid road map to increasing your […]
When I first became a wedding photographer, lighting with the Profoto B1 was not something I’d ever considered trying. I found studio strobes incredibly intimidating, thinking that they must be difficult to set up, manage, and use. Where would I put them? How far from my subject should the light be? How do I figure […]
As a wedding photographer, achieving proper exposure is something that we have to do at every single event we shoot. Achieving proper exposure means that we have to choose the right ISO, f-stop, and shutter speed to properly expose the images we are creating. This ninety minute WPPI platform class by Susan Stripling will demystify achieving […]
In this class from the WHCC Pricing for Profit summit, instructor Jacklyn Greenberg teaches sales by relationship building. Many wedding photographer are educated thinking that “sales” is a dirty word, something to fear or be stressed out by. Creatives worry that when they try to “sell” to their clients that they will harm the emotional relationship […]
How does a wedding photographer learn shooting for profit? We hear it discussed at conventions and workshops, but what action steps can you take to begin truly shooting for profit? The Wedding School teacher Scott Robert Lim is an extraordinary educator, and brings his years of experience to this important subject! All wedding photographers strive to master shooting […]
So many wedding photographers struggle with time saving techniques in Photoshop! Master Photoshop expert Jed Taufer joined the Wedding School during our Shooting for Profit summit with WHCC to teach just that. How can you streamline your workflow to be the most efficient wedding photographer possible? How can you save time in your business, so that […]
World-renowned portrait photographer and educator Sue Bryce joined The Wedding School for our Shooting for Profit summit at WHCC. Sue brings her brilliant “print, reveal, sell” sales method that she uses in her portrait sessions to wedding photographers. Never again will you wonder how to sell prints to your clients! Using the print, reveal, sell method […]
At The Wedding School’s LIVE Pricing for Profit summit at WHCC, Susan Stripling taught an hour-long class on Shooting for the Album. Many wedding photographers struggle when documenting a wedding day and translating that coverage into an album design for their clients. Should you be thinking about the album layout while you’re shooting, working from […]
In the final segment of our series with Jared Platt here on The Wedding School, we will talk about sharing and archiving in Lightroom. Once the job is done, the images need to be shared with clients, vendors, and prospective clients. How can we achieve that as wedding photographers without leaving Lightroom for other programs? This […]